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- Do you produce B-to-B catalogs?
- Are you required to publish catalogs?
- Do you need to syndicate product information to e-procurement customers?
- Do you want to re-use product content across all channels?
- Is your current publishing process highly manual?
Flow Systems' Catalog Management Suite provides integrated solutions that let b-to-b marketers streamline catalog and promotion processes and cost-effectively publish consistent and accurate product information across all channels.
Print Catalog Solution
To meet today's increasingly challenging sales and profit margin objectives , b-to-b marketers must create more versioned catalogs for specific markets and customers. Add the need for faster inventory turnover and shorter product lifecycles and it becomes clear that a new way of producing print catalogs is a key business imperative. Flow Systems' Print Catalog Solution enhances productivity by providing tools to centralize product information management, assemble content onscreen, and automate page layout tasks in a collaborative environment.
- Manage product information from a centralized repository
- Monitor product content creation and layout tasks in real time
- Preview and approve catalog content onscreen
- Place the right content at the fingertips of Quark and InDesign specialists
- Automate tedious layout tasks such as complex table creation and application of style sheets
- Integrate last-minute pricing into the catalog
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Catalog Syndication Solution
B-to-b marketers are required to publish catalog content not only to their Web site but also to customers' e-procurement systems. Handling these demands can be a challenge since each customer requires an e-catalog that is unique in terms of content, update frequencies and electronic formats. Flow Systems' Catalog Syndication Solution facilitates the creation of personalized e-catalogs that can be automatically published in diverse formats, according to pre-determined schedules.
- Create and manage smart product content to improve Web catalog search effectiveness
- Establish product relationships for cross-/up-selling products
- Support unlimited product classifications (e.g. UNSPSC, proprietary)
- Define unlimited export formats without knowledge of any programming tools
- Export personalized e-catalogs , including rich multimedia content and pricing, to any internal or remote system
- Automatically refresh e-procurement catalogs by defining publishing schedules
- Monitor content creation and publishing tasks in real time
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